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Sunday, September 25, 2011

5 Ways to Motivate Your Salespeople




Dave Kurlan
I was coaching a senior leader today and the conversation turned to motivation, specifically, how to be a better motivator. I believe that motivation is very misunderstood. You can't motivate by being a cheerleader, nor can you motivate by reciting somebody else's inspirational quotes. Motivation comes from within and you must find out what your salespeople's internal motivators are. Why are they doing this thing called selling?


The other thing that's important to know is that everyone reacts differently to motivation and motivation takes may forms. For instance, perhaps you have some people who respond to one of these methods when trying to get them to perform:

* Challenge them (I have a challenge for you...do you think you're up to it?)

* Lose faith in them (tell them that you don't think they can do it and they'll say, "oh yeah?")
 
* Encourage them (I just know you can do this and they say, "thank you")
 
* Demand that they perform (You are required to do this and they say, "OK")
 
* Ultimatums (If you don't do this you'll be out of a job and they either do it or not)

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