December 6, 2006 by Jeff Lash ·
If you want to be a bad product manager, only focus on the short-term. Spend all of your time working on the next release and the sales goals for this quarter. After all, if you can’t get through this release/quarter, everything beyond that won’t matter. A 3-year plan? You might not even be around in 3 years! You need to hit your short-term targets, because that’s what your bonus is tied to, and everything else can wait until later.